Placement

Overview

The Experience Browser brings to retailers a new Omnichannel Personalization experience right on their own site. The Placement item on the menu pops up a window that provides information about the selected placement.

The Experience Browser offers retailers a quick look into performance without having to go to the Omnichannel Personalization dashboard.

The Experience Browser is not the Dashboard, so its functionality is limited.

Once the Experience Browser has been enabled, Personalization placements are highlighted in purple. A click on the placement opens a menu of items retailers can explore.

Placement

The Placement item on the menu pops up a window that provides information about the selected placement. This information is divided into a trend chart on the right and important data points on the left.

Page Type: This displays the type of page this placement resides on. In this case, it is the Item Page.

Placement: This is the name of the placement currently being examined.

Total Views: The total number of views on this placement.

Total clicks on recs: The total number of clicks on any of the recommendations in this placement (across all currencies).

Total CTR: The Click Through Rate, totaled for the entire placement (across all currencies).

Total attributable sales ($): The total dollar value of sales that are attributable to any of the recs shown in the placement.

Total orders from recs: The total number of sales that contained an item from the recommendation set.

Total Items from recs: The total number of items purchased from recs.

Currency: The type of currency to display

Trend Chart

The trend chart on the right side shows the trend of selected metric for the last seven days. The metric can be changed between Views, Attributable Sales, Clicks, CTR, Orders, and Items.