Personalization Overview

Overview

Create rich experiences tailored for mobile screens with limited real estate, experiences that deliver moments of magic through personalization and captivate every mobile shopper. The Omnichannel Personalization™ provides a complete mobile personalization solution for retailers to help shoppers discover relevant products and convert faster on mobile sites and apps.

This brief overview will give retailers an understanding of Algonomy's mobile personalization options.

Mobile SDKs let retailers personalize apps for iOS and Android.

Personalize your mobile brand

• Build holistic experiences. Personalize the entire shopper journey from engagement to product discovery to checkout on mobile devices.

• Increase app conversion. Optimize mobile performance for higher conversion through personalization.

• Seamless cross-channel journeys. Deliver consistent experiences no matter which app, device or channel shoppers choose to use.

• Bring personalization in store. Go beyond digital to influence store experience through mobile personalization.

Mobile-focused features

• Personalization APIs. Integrate personalized sort, content, and recommendations easily.

• Mobile-optimized recommendation strategies. Optimize by channel based on unique shopping behavior to achieve maximum performance.

• Powerful, intuitive dashboard. Manage, measure, and optimize your mobile personalization performance.

• iOS/Android SDK. Enable personalization on any mobile platform and integrate click-tracking for feedback and reporting.

• Cross-Channel Profile. Build singular view of shopper profiles for a seamless customer experience using Profiles API.

• Location-aware targeting. Support precise targeting at the opportune moment.

Personalize the entire shopping journey with the Omnichannel Personalization™ Product Suite

For...	Discover™	Engage™	Recommend™	Build™
Product discovery	✔	✔	✔
Enhancing brand experiences		✔		✔
Mobile shopping	✔		✔
Clienteling		✔	✔