SKU Affinity

Overview

SKU Affinity allows users to increase the relevance of results when items are listed as an SKU of existing items, rather than as separate items.

Using SKU data helps Algonomy to deliver highly personalized recommendations. By configuring the SKU Affinity, retailers can adjust which attributes are mandatory in calculating affinity.

Our current SKU functionality does not support specific SKU recommendations. Also,there is no SKU specific reporting, all attribution (sales, clicks, etc) is at the product level, not at the SKU level

SKU Affinity Configuration

To configure SKU Affinity:

  1. On the Omnichannel Personalization dashboard, go to Recommendations > SKU Affinity Configuration. The SKU Affinity Configuration page is displayed with affinities if already configured.

    Graphical user interface, application, Teams

Description automatically generated

  1. To create a new affinity, click +New Configuration and enter the required details.

    To know how to create new affinity configurations, see How-To: Adding New SKU Affinity Configurations.