AffinityRankedClickCP

Overview

The AffinityRankedClickCP strategy is used to re-rank product recommendations from ClickCP to better match the user specific affinities.

User Affinity Configuration

The User Affinity Configuration page enables you to update the scoring model to be used. Here are the configuration options available to you:

1. Add attributes to be used for the scoring model.

2. Choose the weight for Category, Brand, and Attributes to be used for the scoring model. The weight indicates the level of influence the attribute will have on the score for the user.

3. Choose the Weighted Mean Reciprocal Weight. This weight specifies how the ClickCP and Affinity-based recommendations are merged into the final recommendations. If set to 100% the Affinity-based recommendations are used as is.

   

You can test your configuration with a user id and a product id in the section below the configuration section on the User Affinity Configuration page. By entering the user id and product id you will see the results of ClickCP, Affinity-based Rank, and the final Recommendations given the configuration settings above.

Adding Attributes

You can add attributes by clicking Add Attributes and entering the attribute name. To add multiple attributes to be included, you can add them individually or enter them once separated by a semicolon.

Enabling the Strategy

Once you are happy with the configuration you can click to save the configuration. The changes will take effect within a few minutes of clicking save.

The AffinityRankedClickCP strategy can be added to a page type and published. A strategy message will need to be added for the strategy to be played.